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Prudentialife Baguio: Moving Up Towards a Brighter Tomorrow


After a challenging year in 2005, Prudentialife is poised to greet fiscal year 2006 with renewed vigor and a more aggressive marketing stance. The fact that Prudentialife will celebrate its 28th year of steadfastly securing the good life for the Filipino family is enough reason to turn ourselves into one cheering squad and shout our rallying cry – “RE-CREATE @ 28!”.

Prudentialife recently inaugurated its new building in Baguio City along Assumption Road that reinforces the company’s commitment to serve and bring our products and services closer to more families. During the inauguration, Prudentialife also gave donations to Baguio General Hospital Hematology, Oncology & Pediatrics Wards as part of its corporate social responsible thrusts.

Prudentialife Landholdings, Inc. President Rodrigo U. Cabrera said that “we are thankful for the continuing support and trust of the employees, sales force, planholders and the people from Pangasinan to the Ilocos region.”

“Through Prudentialife Baguio, we are determined even more to help fulfill the dreams of every family for a better tomorrow,” he added. Through its program of regional branch consolidation nationwide, Prudentialife inaugurated its Central Luzon building, the tallest in Angeles City in 1999. In 2004, a new Prudentialife building opened in Cabanatuan City to serve more families in North-Eastern Luzon covering Nueva Ecija, Nueva Viscaya, Isabela and Cagayan Valley.

The inauguration and blessing of Prudentialife Baguio reinforced the relationship of the company with the people of Northern Luzon from Pangasinan to the Ilocos region.

Conveniently located along Assumption Road, the new building is the newest symbol of Prudentialife’s strength and stability and its commitment of service.

Prudentialife also has its own buildings in Bacolod, Iloilo, Davao, Biñan, La Union, Batangas and Palawan which all have become landmarks of service in the community. Another Prudentialife building will soon rise in Cebu City.

Recently, Prudentialife acquired a 7-storey building in the center of Guadalupe, Makati City.Also envisioned is a new Prudentialife building at the Bonifacio Global in Taguig.

While Prudentialife expands its market-reach in the different regions, it continues to provide more innovative products for the Filipino family. Recently, Prudentialife has ventured into mutual funds and unit investment trust funds to help families for a wider choice of financial investment.

Also, Prudentialife has entered into the healthcare services industry with PrudentialifeCare offering comprehensive healthcare and medical savings benefits program. With a new building up and new products and services, Prudentialife is poised to face the present challenges of the times and provide a better quality of like to more Filipino families.