Home  > News

2008 Top Newsmakers

The Luster of Life Campaign

24 Prudentialife’s 30th year highlights the “Pearl.” The Pearl reinforces the trust and quality service of Prudentialife’s brands namely: memorialization, healthcare, financials, real estate, non-life insurance, and travel and leisure.



Prudentialife Celebrates Pearl Year


Prudentialife’s thirty years is a history of LIFE with the theme “The Luster of Life.” All stakeholders – management and staff, sales associates, and planholders celebrated Prudentialife’s anniversary with excitement, exhilaration, and outright joy.

Prudentialife has lined-up a month-long celebration last May to learn and relive the journey of Prudentialife to success and leadership.




Prudentialakbay Manila 2008

True to the Kapamilya Spirit that Prudentialife fosters, Prudentialife celebrated its annual Prudentialakbay at Hotel Sofitel last May 11 – 14. Prudentialife went all out in its celebrations. The Pearl Anniversary came alive during the threeday event.


Prudentialife Foundation Activities


For three decades, Prudentialife has stayed firm in its commitment to secure the financial well-being of Filipino families. Prudentialife celebrated its month-long anniversary beginning with a Kapamilya Day at Enchanted Kingdom wherein the company treated its employees and their families to a fun and enjoyable afternoon.



10th Children’s Rosary Rally

Children’s Rosary Movement celebrated its 10th anniversary last October at the Tiendesitas Activity Center, Ortigas Avenue, Pasig City with the theme “Save Creation through Mary.” Children from the Archdiocese of Manila gathered to pray for God’s Creation for respect for human life, environment, and the preservation of the family joined by other children together with bishops, priests, parents and teachers in their parishes nationwide to simultaneously pray the Rosary and celebrate the Holy Eucharist.



Evening With The Stars


Prudentialife Market Resources Corporation (PMRC) held its 3rd Annual Evening with the Stars last October 16 at the Grand Ballroom of Hotel InterContinental Manila in Makati City. Evening With The Stars is dedicated to give recognition to the top 30 area managers for their achievements and marketing excellence from the periods of June to September 2008.




Unveiling of PMRC’s new logo

In celebration of Prudentialife Market Resources Corporation’s 5th anniversary PMRC, launched a new brand image with a freshlooking and redefined company logo; and a brand value proposition that embodies the character of PMRC.



Prudentialife Pearl Walk


Prudentialife of- ficers, sales force and employees gathered in the “Pearl Walk of Life” along the roads of the Cultural Center of the Philippines Complex last May 12 to raise awareness on the importance of caring for nature. Through partnerships, the Prudentialife Foundation, Inc. has tied up with Haribon Foundation to do its part in preserving nature.





Caring for Creations Campaign

In celebrating its 30th year, Prudentialife renewed its commitment to the community by actively supporting and forging stronger partnerships with institutions involved in preserving the country’s heritage and natural resources like the Green Army of the Philippines and Haribon Foundation. Also, seminars were conducted among the employees of Prudentialife to raise awareness on the preservation of the environment.



Tree Planting at Lake Caliraya


Prudentialife had a tree-planting at the banks of Caliraya Lake in Cavinti, Laguna on October 11 and 18, 2008. Officers and employees of Prudentialife and its affiliates planted 5,000 seedlings of native tree species on a two-hectare site along the banks of Caliraya Lake in Cavinti, Laguna.